RNC to pull plug on joint ads with McCain?

by desmoinesdem [courtesy of MyDD]

Yesterday at Open Left, Chris Bowers had this advice for the opposition in his very upbeat presidential forecast:

When it comes to offering concern troll advice to McCain and Republicans, I would recommend shutting down all paid media, and firing all campaign staff. McCain should take his remaining money, and distribute it to the RNC, NRCC and NRSC. Target a few close House and Senate seats to try and limit the damage, but otherwise save money for 2010 and 2012. When you are beaten, it is probably better to  withdraw, save what troops and resources you can, but live to fight another day.

Crooked Timber reported today on the latest from the rumor mill:

So I hear (via a prominent member of the sane Republican faction) that the word on the right side of the street is that the Republican National Committee is about to pull the plug on its joint ads with the McCain campaign, and devote its resources instead to trying to save a couple of the senators who are at serious risk of losing their seats.

On one level, this strategy makes the most sense for the RNC. McCain is looking more and more unlikely to win 270 electoral votes, so helping him is probably not the best use of resources.

On the other hand, it would be devastating to Republican morale for the media to start reporting that the RNC had given up on McCain. I suspect that would depress GOP turnout in a lot of states, perhaps putting more House seats in play even as the RNC blankets the airwaves in behalf of a few vulnerable senators.

Use this as a thread to discuss anything related to campaign advertising by candidates or outside groups.

Here in Iowa, Republican incumbent Tom Latham is running lots of tv and radio ads in the fourth district (D+0), while 10 worst list honoree Steve King is not up on tv or radio and is barely campaigning in the fifth district (R+8). We could pick up both of these seats if expectations of an Obama landslide depress Republican turnout. (Today SUSA released yet another Iowa poll showing Obama above 50 percent and leading McCain by more than 10 points.)


Tags: RNC, Republican National Committee, John McCain, Barack Obama, 2008 elections, president, Congress, House, Senate, IA-04, IA-05, Tom Latham, Steve King (all tags)